THE POWER OF PSYCHOGRAPHIC MARKETING, IMPACT ON ELECTIONS, AND POLARIZATION

Today I'm with the one and only Marty Weintraub. Marty and I start by discussing his background in marketing, and advertising. We then dove into psychographic marketing, how it impacted the 2016 election, how it's changed since then and much more. We also touch on how ChatGPT is getting used, where it's going in the future and how it impacts marketing. With that, please enjoy my conversation with Marty Weintraub.